A variety of factors should inform your device marketing strategy.
Outdated technology in infusion pumps has led to persistent infusion-related errors and costly workplace inefficiencies. A new paradigm in adaptive pump design that addresses external factors is needed to optimize patient safety and clinical workflow.
Human factor engineering must account for all groups within the Diffusion of Innovation curve. Medical devices must work for the Innovators, and more importantly account for the Majority Adopters and Laggards.
When developing longer-lasting adhesives, designers must consider skin dynamics and the overall function of the product very early in the design phase.
In the medical device world, “sustainability” is more than a buzzword—it’s an economic and social duty.
Conducting usability tests will help manufacturers reduce the risk of harmful use errors and enhance device effectiveness.
Device manufacturers must do more to integrate supplier and clinical perspectives during the product design process.
This method will help you lay out your company’s vision within product development.
ECRI’s top 10 hazards list drew attention to technology issues, and device manufacturers should be communicating with hospitals to address the problems.
If you haven’t made the connection yet, you’re in trouble.